DPI

Spotlight Initiative Logo
Address/Websites

220 East 42nd Street
New York, NY 10017

Background

Launched in 2017 with an initial investment of over 500 million USD from the European Union, Spotlight Initiative is the United Nations Secretary-General’s High Impact Initiative to end violence against women and girls (EVAWG). Recognized as one of the 12 High-Impact Initiatives – driving progress across the sustainable development goals – Spotlight Initiative represents an unprecedented global effort to address violence against women and girls at scale.

During its first phase (2017- 2023), Spotlight Initiative helped cohere the UN system to implement 34 programmes across five regions. This included two civil society grant-making programmes – established in collaboration with the UN Trust to End Violence against Women and the Women’s Peace and Humanitarian Fund – which helped channel additional resources directly to civil society. By fostering a “One UN” approach under the leadership of the Resident Coordinators at the country level, Spotlight Initiative has leveraged various UN agencies’ complementary expertise, deepened collaboration, and streamlined operational processes, allowing for stronger programme delivery and better results for women and girls.

Through its deep partnerships at country and regional level – including with governments, civil society, faith-based and traditional leaders, academic institutions, media, the private sector, and others – Spotlight Initiative drove significant progress across response and prevention efforts. A strong commitment to meaningful engagement with civil society in particular, including local and grassroots organisations and feminist and women’s rights groups, has been central to the Initiative’s approach, as well. Under its first phase, nearly half of the Initiative’s activity funds were channeled directly to civil society, ensuring local ownership, buy-in, and sustainability of the Initiative's investments. At the global level, the Initiative forged a range of strategic partnerships, including with the Group of Friends, a coalition of 93 UN Member States advocating to end violence against women and girls, and the UN Foundation, which helped launch the WithHer Fund to channel more funding directly to local organizations.

Through its comprehensive approach – working to pass progressive laws and policies, strengthen institutions, deepen prevention programming, improve access to services, and generate data, and by centering partnerships – particularly with civil society – the Initiative has been shown to be 70% to 90% more effective at reducing the prevalence of violence against women and girls than siloed, single-pillar approaches. By aligning its interventions with national and local priorities, Spotlight Initiative works to deepen capacity, political will, and long-term commitment to ending violence against women and girls and advancing gender equality and women’s rights.

Areas of Focus

Unique to the Initiative is a whole-of-society approach that places ending violence against women and girls at the heart of national development priorities and gives local communities the tools they need to address violence in their specific context. The model works to support the development and revision of gender responsive laws and policies; strengthen institutions and data collection on VAWG; promote gender-equitable attitudes and positive social norms, and provide quality services for survivors of violence and their families.  It does this work in partnerships with government and, critically, with civil society and women’s movements at every level, enhancing civic space and driving sustainable, transformative change.

Department of Public Information
Item ID
{2B9938C3-81AD-49D0-8B1C-C8F273407F8A}
UNAgency ID
{D228CF02-AF9F-4AA5-96E9-A3CF4DCC2D34}
Policy Framework
DPI was established in 1946, by General Assembly resolution 13 (I), to promote global awareness and understanding of the work of the United Nations.
Background
The UN Department of Public Information (DPI) is dedicated to communicating the ideals and work of the United Nations to the world; to interacting and partnering with diverse audiences; and to building support for peace, development and human rights for all. Inform. Engage. Act.
Resources
UN News Centre

UNTV: 21st Century stories (Selected stories)
December 2013, Italy: Breaking the Slave Trade (human trafficking of women and girls)
https://www.unmultimedia.org/tv/21stcentury/detail/2946951021001.html

UN Radio (selected stories)
UN expert meets with African women tricked into trafficking in Italy (December 2013)
https://www.unmultimedia.org/radio/english/2013/12/un-anti-trafficking-expert-meets-with-african-women-tricked-into-trafficking-in-italy/index.html
Mail Address
United Nations, New York, NY 10017. USA
Areas of Work
DPI includes three Divisions, all of which are involved in their own capacity to promote the elimination of violence against women and girls.

The Strategic Communications Division formulates communications strategies on priority issues and launches global campaigns. The Division manages the network of 63 United Nations Information Centres and offices around the world that relay UN priorities locally. It also supports the public information components of peacekeeping missions, including in their communications work on women affected by armed conflict.

The News and Media Division produces and publishes news and information on the UN’s priorities and activities through radio, television, print, the Internet, video-conferencing and other media tools. It builds partnerships with media organizations and other target audiences. It helps and supports the work of journalists and news organizations covering the work of the United Nations.

The Outreach Division engages and educates people and their communities worldwide to encourage support for the ideals and activities of the United Nations.
Agency Type
Title
Department of Public Information

Mar 2010 - Sept 2010 | DPI

The Department of Public Information continued to provide communications support to the Secretary-General’s UNiTE to End Violence against Women campaign, including through managing the campaign website (endviolence.un.org) and related online platforms. Several social media platforms managed by the Department, including the UN Twitter account – which had approached 100,000 followers – regularly featured content on violence against women. News and developments in the global campaign to end violence against women were also covered by the UN News Centres in all the official languages.

Mar 2009 - Sept 2009 | DPI

The International Women's Day in 2009 was used to highlight the campaign, with the theme of “Women and Men United to End Violence against Women and Girls.” DPI carried out promotional activities and media outreach to promote the day at UN Headquarters and around the world, including the dissemination of information materials and press conferences.

Mar 2009 - Sept 2009 | DPI

DPI worked to promote the Secretary-General's Campaign, focusing on raising awareness of violence against women globally; mobilizing public opinion to urge decision-makers to implement or change policies, in order to end violence against women; and generating awareness about the role of the United Nations in efforts to end violence against women. DPI’s network of UN Information Centres (UNICs) actively participated in promoting the Campaign at the national and regional levels, including through work with governments, students and civil society.

Jul 2007 - Jan 2008 | DPI

UNTV produced several stories that were offered to broadcasters through their series “UN in Action” and “21st Century”, including features on honour killings in Turkey, domestic violence in Nepal and the prevalence of rape in Burundi. UN Radio produced various stories which included attention to violence against women, including in the Democratic Republic of Congo and Iraq.

Jul 2007 - Jan 2008 | DPI

In November 2007, to mark the International Day for the Elimination of Violence against Women, DPI’s Development Section worked in collaboration with UNIFEM to produce an e-mail campaign. The UN Information Centres mobilized civil society partners to focus on the issue, particularly around the International Day and the campaign ’16 days of activism against gender violence’. Several Information Centres, including those in Asunción, Bogotá, Baku, Cairo, Lima, and Lusaka, developed special campaigns and radio and television programmes, and held press conferences, seminars and educational forums.

Feb 2008 - Sept 2008 | DPI

DPI provided communications support for the launch of the Secretary-General’s Campaign “UNiTE to end violence against women”, on 25 February 2008, including generating awareness about the role of the United Nations in efforts to end violence against women. DPI coordinated an inter-agency communications group and produced multimedia information materials on the issue. Guidance on the campaign was disseminated to field offices to ensure that the communications campaign is prioritized.