Feb 2017 - Apr 2018 | OCHA

One of OCHA’s 7 priority commitments on gender is to promote gender-responsive Humanitarian Programme Cycle processes. It ensures the systematic inclusion of SGBV programming through the mandatory use of the Gender Marker in funded initiatives, and in reports on how gender and SGBV were addressed during project implementation. As an example, the CERF project application and reporting templates require sex- and age disaggregated data. The application template also includes the IASC Gender Marker which is then recorded in the CERF’s Grant Management System Database for tracking and analysis purpose. 

In addition, information and knowledge on gender equality and the empowerment of women and girls have been disseminated through OCHA’s various advocacy platforms such as the corporate website, social media accounts, content websites (such as Medium, Exposure and YouTube) and email. OCHA has updated and edited two “OCHA on Message” products on Gender in Humanitarian Action and Sexual and Gender-based Violence. “OCHA on Message” are reference products that enables staff to communicate OCHA’s position on key issues. OCHA has also delivered remarks and statements containing messaging on gender and SGBV for the Commission on the Status of Women, the 2017 Global Humanitarian Policy Forum, the Center for Global Development and the Royal Institute of International Affairs and as well as briefings to the Security Council, among others.. For International Women’s Day, OCHA launched a successful social media campaign with its “Messengers of Humanity” community around their “Female Humanitarian Heroes” highlighting the professional achievements of women working in humanitarian affairs.

In August, OCHA’s annual World Humanitarian Day campaign centered around the hashtag #NotATarget and advocated for the protection of civilians in armed conflict. The campaign included a strong focus on sexual violence in conflicts, and what can be done to empower and support survivors. As part of a unique collaboration with Facebook, OCHA launched a brand-new Live filter, allowing users to step into the shoes of people affected by conflict as they read real stories from civilians trapped in conflict. The filter included a series of stories by women and girls to highlight the unique challenges they experience in crisis. As part of the campaign, SCB collaborated with UNFPA on a blogpost “Dispelling five myths about sexual violence in emergencies” which was published on OCHA’s Medium platform.

OCHA also supports the International Day to end violence against women and the 16 Days of Activism against gender-based violence. In 2017, OCHA launched a digital campaign, which included an updated Facebook Live filter from World Humanitarian Day that exclusively featured stories of survival from women and girls affected by conflict. The Emergency Relief Coordinator and Deputy Emergency Relief Coordinator, as well as staff members from OCHA’s field offices, participated in the campaign by recording videos, where they shared  the real stories of women trapped in conflict.